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Tidy Tongue ScraperTM
Category: Personal Care/Oral Hygiene
Unique features & benefits:
The Chinese consider the tongue as the indicator of good health, and have traditionally prescribed cleaning of the tongue. Overseas, tongue scrapers are an essential part of oral hygiene procedures. Here in the U. S., brushing, flossing and mouthwashes have been the typical method to eliminate mouth bacteria, and thus bad breath. Yet according to studies, bacteria in the back of the tongue cause 75% of breath odor. A process called " tongue scraping" has recently emerged on media reports, but it is an expensive process offered through dentists. The Tidy Tongue scraper is a simple-to-use durable tongue cleaner aimed at the consumer market, which effectively and inexpensively cleans the tongue and eliminates bad breath. About the size of a toothbrush, it can be used whenever you brush your teeth and retails for only $8.95.
Target market:U. S. Consumer market. In a Los Angeles Times article, 4/17/96, it was reported that according to Kline & Co., a New Jersey marketing consulting firm which tracks oral hygiene spending habits, the market at retail level for mouthwashes, gargles, and breath fresheners is $740 million a year.
Inventor is seeking:Distribution
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